Top 5 Clean Perfumes that You Need Now!

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Fragrance and perfume is a delight of life.   It has the ability to invoke and stir emotions, memories and create special moments.   Fragrances can convey a mood and they can be an expression of identity and inner confidence.   Two years ago, Green News Guide introduced our Clean, Organic and Natural Perfume guide which contains a list of brands that make or manufacture perfumes that are free from carcinogenic substances such as phthalates and parabens.   If you are clearing out your beauty stash and venturing out to clean beauty, here are a few clean scent faves. Phlur Heavy Cream Hair & Body Fine Fragrance Mist $26 3oz Phlur’s Heavy Cream is a mega popular scent for a good reason.   This scent is heavy on the vanilla with subtle notes of cream, coconut and caramel.   It’s an amazing scent for layering with stronger fragrances that mesh well with a gourmand profile.   Wear Heavy Cream on its own and be enveloped within a cloud of decadent sweet ...
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Louis Vuitton Embraces Sustainability in Pop Up Shop Road Tour

Louis Vuitton is increasing their sustainability efforts with a little creativity on the side. The brand recently launched a pop of store which includes a showcase of upcycled garments for its Spring/Summer 2021 collection. The pop up's “Adventures of Zoooom with Friends” theme was planned by Virgil Abloh, creator director of menswear at Louis Vuitton. The pandemic has caused fashion houses to push the envelope so that creativity can remain alive. The looks on display are being deemed as “seasonless looks” by the brand.





Pieces on display in the Pop Up were made using materials from the brand’s Spring/Summer 2020 collections. The current collection is derived from four different fashion upcycling methods. These include:

1.) New looks made from recycled material
2.) Looks repeated from the Fall-Winter 2020 collection
3.) Looks freely created by the studio during the lockdown using recycled material
4.) New looks created from existing ideas.


The 1600 square foot pop up is open to the public through timed appointments at the Rodeo Drive location. Upon entering the area, visitors will be greeted by bold, candy apple red containers with the LV logo emblazoned all over.






At certain points, logos appear as a QR code that guides the customer to special features involving the characters. The store is filled with whimsical surprises, augmented reality with characters and exhibits of upcycled garments.






This is the fourth stop of the pop up road tour. It has already been seen in Shanghai, Tokyo and Miami. The pop up will be on display in Los Angeles until early March and will continue its roadshow in Atlanta and Las Vegas.

It’s good to know that the brand is keeping sustainability in mind as it moves into a fashionably ethical future.



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